TikTok’s biggest beauty trend of 2023

We’re talking coquette

With more than 1.7 billion views on TikTok, “coquette beauty” is officially the biggest emerging trend of 2023.

Think doe eyes, peachy pink cheeks, sheer, glossy lips, and uber-feminine glamor and you’ll get the picture. Bridgerton and Barbie have nailed it. If you’re looking for more celebspiration, look at Emma Roberts, Camila Mendes, and Lily-Rose Depp’s recent red carpet looks.

If summer had a face, this would be it.

Get the look with The Sexiest Beauty's Rose Glow face balm, which melts into the skin and leaves a dewy, luminous glow. Use day and night, alone or as a primer underneath make-up

Add Code 8’s lightweight Radiate BB Cream, which dries like a second skin.

$58
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Nude Envie’s extra silky, glossy formula delivers a shiny, seductive, long-lasting look for lips in four natural shades.


$36
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CMYK's Beyond Blush has just the perfect pinky/blush tone for lightly flushed cheeks.


$30
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And for those doe eyes, Code 8's Iconoclast eyeshadow palette in Burnt Sienna creates a fiery look with matte and shimmering terracotta and desert reds coupled with champagne and deep plum - you decide on how intense you want to go.


$59

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